In recent years, molecular tests have emerged that can help provide information about cancers, such as determining what type of therapy is likely to be most effective. In this interview, Elaine Vickers, PhD, of Science Communicated Ltd, Manchester, UK, discusses the expanding field of personalized medicine, and how it relates to cancer nursing in terms of nurses interacting with their patients. This video was recorded at the UK Oncology Nursing Society (UKONS) Annual Conference 2017, held in Harrogate, UK.